WP8

Dissemination, Exploitation & Sustainability

Lead Beneficiary: 6 AASTMT

Objectives

N

Communicate & promote the project and its results, during and beyond its life cycle, to ensure the sustainability of the its outcomes and impact at different levels.

N

Maximize the visibility, capability, potential and impact of the project’s outcomes by engaging with diverse audiences, transferring knowledge and enabling other stakeholders to effectively exploit its results. (influence key stakeholders for increased commitment and action).

N

Conducting communication and dissemination events that are effective, proportionate, strategic and coherent set of activities (the promotion of the project and its results to multiple audiences).

Description

This WP aim to effectively communicate and promote the project’s activities and results with multiple audiences, and maximize its impact.

For this, the consortium will develop strategies for internal communication, dissemination and exploitation, and design a comprehensive detailed plan for the activities accordingly.

This plan shall ensure the project have a robust, audience-led framework for effective communication, dissemination and engagement, during and beyond its life cycle, as well as ensuring lasting impacts far beyond its conclusion.

The plan shall include a detailed mapping of the targeted audiences / stakeholders / target groups and a detailed design of the activities.

This WP is also concerned with refining and tailoring the project’s activities to ensure maximum impact and relevance to the identified targeted audiences.

This shall be done with close coordination with WP2 during the initial preparation phase of the project, as well as during its progress.

This will ensure that the activities are responsive to the needs and aspirations of the targeted audiences to achieve the intended project outcomes. The plan shall also define sustainability aspects. It shall set out the objectives, key messaging, target audiences, communication channels, and social media plan.